Local TV stations have figured out how to create Facebook content that stays atop their audiences’ News Feeds, where it continues generating engagement.
Dodge emerged in 2015 as the top U.S. mass-market automotive brand on social media and it has kept accelerating this year.
Print media is alive and well, especially on social media.
Health and beauty brands experienced a 47% year-over-year engagement increase in 2015, driven by cosmetics.
Finance brands could benefit from investing in Instagram.
If you missed our State of Social: Past, Present and Future webinar, you’re in the right place. We’ve recapped it right here.
S&P 500 brands used a combination of social video, emotion-evoking posts and user-generated content to capture 10% more engagement in January than December.
We could argue all day about which Super Bowl 50 commercial was the “best.” Instead, I’ll just tell you which brands generated the most engagement on social media.
Every once in a while, requirements for a job are a little demanding, but rarely do you find a requirement that is truly “out of this world.” I came across a Tweet last week for a social media specialist at the National...
Check out President Barack Barack Obama’s most-engaged Instagram post in the days leading up to Tuesday’s State of the Union address. Look familiar?